Own Your Introduction
Introduce yourself clearly in 30 seconds—and make it memorable.
Overview
Stop fumbling when someone asks “What do you do?” We’ll build a clear, natural 30‑second intro you can actually say out loud. Across six short modules you’ll learn a simple structure, adapt it for different rooms, and practise until it sticks without sounding rehearsed.
Curriculum
- Module 1: Why intros flop. Spot the three common traps: too vague, too long, too humble. See how they land in real rooms.
- Module 2: The 3‑part intro. Use a simple formula to state who you help, what you do, and the change you create — crisply.
- Module 3: Voice and pacing. Make it sound like you. Adjust rhythm, word choice and tone so it’s confident and human.
- Module 4: Variations for different rooms. Tailor for funders, peers, boards and informal settings without rewriting from scratch.
- Module 5: Practice and feedback. Record, review, refine. What lands? What needs trimming? Build confidence fast.
- Module 6: Make it stick. Set light reps for the next month so your intro becomes muscle memory.
Who This Is For
- Freelancers and leaders who struggle with intros
- Anyone who freezes when asked “What do you do?”
- People who need versions for different contexts
What You'll Achieve
- A clear, memorable 30‑second intro
- A set of variations you can swap in confidently
- A repeatable process to keep improving
What You'll Walk Away With
- A written and spoken intro you can actually say
- Voice Ladder drills to keep it natural
- An Intro Tracker to capture reactions
Frequently Asked Questions
All bookings and sign-ups are subject to our Terms and Conditions.
- Coming soon
- Self-paced
- 25 spots remaining
- Online
- Self-paced Course
- Short, focused lessons with cultural‑sector examples
- Templates for the 3‑part intro and variations
- A quick practice script and self‑check
George Perrin MBE
George Perrin MBE helps cultural professionals introduce themselves with clarity and confidence using simple, sector-savvy message tools.
Success Stories from Our Community
Hear from creative professionals who have transformed their careers by working with George.
"I appreciate that George adapted his approach to my needs, making the process highly effective."
Rowan Sawday
Creative Professional
"Guided me to a clear, actionable plan, turning stress into focused progress."
Lisle Turner
Director & Producer
"George held a space for me to unpack, reflect and unravel my thoughts all the time asking the right questions to help me find my own solutions."
Fiona Lambert Hon ARAM
Director of Participation/Deputy CEO, City of London Sinfonia